https://app.callrail.com/


Log in with adam@savvydealer.com (not with Google)


Go to Savvy Dealer Account


Click on logo on top left, go to account settings



Go to All Companies

Then Create Company



Fill in company name, time zone, and phone number (check website and GMB for number)



Then click Add Users


There will be users selected by default, keep those.

Can add someone from dealership if they want to be added (can also be added after the account is created). 


Then click create company


Click on create tracking numbers


Choose the company you just created


Select I’ll use it online


Select On my website


Select calls, keywords and web sessions, NOT calls only


Make sure the number that populates is correct and matches the number you gave before


Click tracking options


Select all visitors


Change to 8 new tracking numbers (Call Rail will tell you later on if you need more than you start with)


Select numbers in a specific area code


Can rename if you want, it defaults to website pool


Click Number Features in bottom right corner


Turn on call recording, don’t change the message. Do NOT select whisper message.


Activate Tracking Number! Yay!


Select Install the JavaScript Snippet


Click on Google Tag Manager under alternate javascript installation options


It will populate a code and tell you how to install 



Link to Tag Manager


Log in, find the account you are setting up call rail for


Click on tags on the left hand side, then new.


Name it “CallRail”


Tag Configuration → Custom HTML


Copy code to clipboard


Paste into the HTML


Under triggering, select all pages.


Click Save, then submit then publish, then skip. 


Pull up website to ensure the phone number has changed to a tracking number you have created



You have set up call rail. Congratulations.


Phase Two:


Go to settings → Integrations at top


Select Google Ads


Sign in with adam@savvydealer.com 


Under Google Ads Account, select the customer 


Leave Default values



Then click Activate!



Hit add integrations at top right


Add Google Analytics 4


Copy and paste the homepage URL 


Click check installation


Leave all default values, but add an API secret (hover over “Where do I find this?”)


In GA4, click click Admin Settings, and look for data streams


Click the row for the customers account


Scroll down and look for Measurement Protocol API Secrets


Click Read Terms

I Acknowledge


Then create 


Name it Call Rail


Then taadaa you get a secret value


Paste that into it’s home


Click activate



Message Ian and let him know you activated a new callrail account for a customer!